We Live In A World Of Mobile Technology… Get Over It!

We’ve all heard it. We read about it every day. We live in a world of mobile technology. However, it’s not the technology that’s mobile, it’s the people using the technology. Consumers now have access to unlimited amounts of information, no matter where they are. So by understanding and embracing the way a consumer shops […]

Integrate Your Online Marketing and Traditional Advertising

Internet marketing is the talk of the industry. How to increase search, be number one on Google, retarget ads, convert social to sales, etc. These are all important practices for any retailer, and consistent effort in these areas will help you improve and reach wider audiences. However, focusing on just one aspect of marketing in […]

Is It Time to Up The Ante?

The world is improving. Profits are soaring. Now is the time to take a large slice of the pie…but it doesn’t come cheap. Listed below are four important figures we have identified through the first half of this year that might be telling us that it is time to step up to the plate in […]

What To Do When Your Business Gets a Bad Online Review

Go back a couple years and you would find most people found small businesses by opening up a phone book. Even more so, Ms. Jones would get her shopping referral from word of mouth. While referrals are still a big deal, today those referrals come from an online environment in the form of reviews. Thanks […]

How to Use Instagram in Your Marketing

Instagram is an online photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, apply digital filters and share them on a variety of social networks. But did you know that Instagram can be a great marketing tool for your business? Here are four great ways to utilize Instagram in […]