7 ways to successfully promote your Facebook contest

Running a contest on Facebook is a powerful and effective approach in building buzz, awareness, and engagement as well as generating more fans. As beneficial as it may seem, Facebook contests can only be effective if it is properly promoted. Just as managing a Facebook page is not as simple as people think, running a […]

Facebook rolls out ‘want’ button for brands

It’s one thing to like something. It’s another to want it. And soon on Facebook, you’ll be able to express that desire when it comes to a variety of products. Facebook is calling it Collections, and it is apparently a response to Pinterest’s growing popularity. “People will be able to engage with these collections and […]

Adjusting Your Social Media For Facebook’s Business Timelines

The current complaint around the water cooler in most social media marketers cube is the change of Facebook book fan pages to the infamous and not quite so popular Timeline.  On a personal page, the Timeline is a great way to organize your life events and really just create your own story, but for businesses, […]

Pinning to the Next Level

It’s no longer news that Pinterest is taking over lives (OK, maybe just a few hours of our lives) but in all seriousness, it is becoming a part of business marketing strategies, and rightfully so.  If you missed the Advisor article about Pinterest by Crystal, check it out! She talks about how to get started […]

Facebook sees 3.2 billion likes and comments each day

Facebook is now using Infographics to promote advertising on the largest social network in the world. With a low stock price, and no bottom in site, the pressure is on for Facebook to promote the benefits of its advertising product. Some of the highlights include: Touting Facebook as the number one social network (more people, […]

10 SEO Myths Debunked

SEO is dead. Social Media has replaced SEO. Tired of all the confusion? Not sure where to turn for solid advice? Let’s try to alleviate the fuzziness and get down to brass tacks. Check out these 10 Social Media and SEO Myths debunked… 1. Search Engine Optimization is something where we get as much information […]

Turn Facebook engagement into a content rocket with these 3 steps

Jim Walter is the proud father of a young girl with autism. And a social media evil genius. Sort of. During a recent trip to Target, he discovered that the retailer hired an employee with symptoms similar to his daughter’s. Inspired, Jim turned to Target’s Facebook page to commend management for its impressive decision to […]

Facebook Offers Are No Longer Free

Increasing revenue is agenda item one, two, and three at Facebook HQ these days. As part of that goal of the recently public company, Facebook will no longer allow merchants to publish offers (coupon posts) without purchasing at least $5 worth of advertising to accompany the offer. Previously, Facebook pages that were defined as local […]

Everything You Need To Know About the New Twitter Profiles

A new Twitter profile design launched this morning on the Today Show. Twitter has added a nice “header” image for all profiles in the right hand column. This header image also serves as a background image for the Twitter profile image, bio, location, and link. How To Get It The new profile design has rolled […]